Looking for packaging that leaves a lasting impression and increases sales? PKG’s Consumer First® approach engages your target audience in the design and testing process, ensuring your packaging stands out and communicates your brand story effectively. Trust our proven strategy to drive sales for your brand!
At PKG, we leverage brand strategies and consumer insights for a comprehensive approach to packaging design. Established in 2012, PKG is an award-winning packaging design agency ready to elevate your brand's packaging through a tailored combination of our services.
Our Brand Strategy service provides a detailed plan aimed at enhancing your brand's market positioning to drive sales growth. We create an all-encompassing brand strategy that identifies your target audience, analyzes the competitive environment, and details your positioning strategy, brand personality, and storytelling approach.
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A well-designed logo and a strong brand name are essential for establishing a memorable and distinctive brand identity. At PKG, our team are experts in brand naming and logo design for both national and regional brands, all of which are rigorously tested to ensure they resonate with your consumers.
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Achieving an optimal balance between visual appeal and structural integrity in packaging design is essential for attracting shoppers and enhancing your competitive edge both in-store and online. Our expertise spans graphics, photography, copywriting, and the creation of print-ready files, ensuring that your packaging meets the highest standards.
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Looking at product packaging from a customer’s point-of-view is the key to our Consumer First® process. Modeled after Nielsen’s BASES, we focus on the three factors specific to packaging design success:
At PKG, we are strategic storytellers who prioritize collaboration with your consumers to uncover the most innovative ideas for your brand and packaging design. We emphasize creativity, teamwork, and the importance of the consumer's perspective. Ultimately, a compelling story resonates with its audience, and we are here to assist you in strengthening your brand through engaging packaging.
