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Food Transparency is a Vital Issue for Consumers Food Transparency is a Vital Issue for Consumers Consumers want to know about the ingredients in their CPG products. Food transparency is important for many reasons, including allergies, social ... Kevin Keating at PKG
What Are Some of the Biggest CPG Subscription Packaging Trends? What Are Some of the Biggest CPG Subscription Packaging Trends? More people are subscribing to services to have CPG products sent directly to their homes. This convenient method of receiving goods continues to ... Kevin Keating at PKG
HPP Labeling Rules for Juice Brands HPP Labeling Rules for Juice Brands High-pressure products (HPP) juice is considered a specialized product. Because of this, the verbiage you use on your labels is essential. Kevin Keating at PKG
How Have Food Allergies Impacted CPG Packaging Strategies? How Have Food Allergies Impacted CPG Packaging Strategies? The number of food allergies among children and adults has skyrocketed. This must be taken into account when creating CPG packaging and labeling ... Kevin Keating at PKG
What Are Some Personalization Options With CPG Packaging? What Are Some Personalization Options With CPG Packaging? Personalization is a growing trend in retail and eCommerce. Consumers want an interactive experience with products, and packaging is where it begins. Kevin Keating at PKG
Simple Ways CPG Brand Can Lower Packaging Costs Simple Ways CPG Brand Can Lower Packaging Costs Your CPG packaging should stand out and be effective. It should add value without eroding cost margins. Kevin Keating at PKG
Packaging Trends in Pet Food Production Packaging Trends in Pet Food Production Consumers spend millions each year on pet food. Packaging can determine which products sell better than others. Kevin Keating at PKG
The Uses of Compostable Packaging The Uses of Compostable Packaging Consumers value sustainable products. An Accenture survey of 6000 consumers in Asia, Europe, and North America reveals that 83% of consumers value ... Kevin Keating at PKG
Packaging Can Inform Consumers of Plant Based Meat Products Packaging Can Inform Consumers of Plant Based Meat Products One of the fastest-growing CPG design trends is related to plant-based meat packaging. In the past year or so, more than 40% of Americans tried ... Kevin Keating at PKG
What Are the Different Certifications Retailers and Consumers Are Looking for on CPG Packaging? What Are the Different Certifications Retailers and Consumers Are Looking for on CPG Packaging? Brand and product package certifications help your products get noticed. That’s because consumers care if you’re GMO-free, organic, minority-owned, ... Kevin Keating at PKG
If You Want to Attract Millennials to Your CPG Brand, Reduce Your Carbon Footprint If You Want to Attract Millennials to Your CPG Brand, Reduce Your Carbon Footprint Millennials have grown into their role as the consumer group to pay attention to. CPG organizations continue to pay attention to the needs, wants, ... Kevin Keating at PKG
How Can Product Packaging Hurt Your CPG Brand? How Can Product Packaging Hurt Your CPG Brand? CPG packaging is risky; pick the wrong design, and you could harm rather than help your brand. It’s a tough image to get right; too many claims on ... Kevin Keating at PKG
How Your CPG Brand Can Be More Sustainable Through Green Packaging How Your CPG Brand Can Be More Sustainable Through Green Packaging McKinsey surveyed U.S. consumers in late 2020 and found that more than half are “highly concerned about the environmental impact of packaging in ... Kevin Keating at PKG
What Are the Most Effective Colors for CPG Packaging? What Are the Most Effective Colors for CPG Packaging? Every CPG package designer understands the distinctive interplay between color and consumer attraction. Design 101 covers the basic correlations ... Kevin Keating at PKG
Here Are Some Packaging-Related Conferences (Many Virtual) For the First Half of 2021 Here Are Some Packaging-Related Conferences (Many Virtual) For the First Half of 2021 CPG packaging trends are affected by many things, including a global pandemic that continues to wreak havoc. While the pandemic may still be here, ... Kevin Keating at PKG
8 Steps to Managing the CPG Packaging Development Process 8 Steps to Managing the CPG Packaging Development Process Packaging is an increasingly complex part of the product lifecycle. Part of shortening your time to market and increasing the chances of your ... Kevin Keating at PKG
How to Keep Up With FDA Nutrition Label Changes How to Keep Up With FDA Nutrition Label Changes There are good news and bad news in FDA labeling requirements for 2021. First, labeling requirements haven’t changed drastically in two decades, ... Kevin Keating at PKG
Avoid These 6 Design Mistakes With Your Packaging Avoid These 6 Design Mistakes With Your Packaging Your product might be incredible, but poor CPG packaging could doom your business before consumers have a chance to try it. Here are some of the most ... Kevin Keating at PKG
CPG Packaging and Label Considerations for Cold Environments CPG Packaging and Label Considerations for Cold Environments As experts try to figure out how to package and distribute hundreds of millions of doses of a life-saving vaccine at negative 98 degrees F, they can ... Kevin Keating at PKG
What Studies Show About How Packaging Attracts Consumers What Studies Show About How Packaging Attracts Consumers It’s an understatement to say that CPG packaging plays a role in consumer decision-making during the buying process. Packaging is that eye-catching ... Kevin Keating at PKG
How Is Packaging Different for Retail vs. Online Stores? How Is Packaging Different for Retail vs. Online Stores? 2020 created some challenges for CPG packaging as many brands moved quickly to optimize their e-commerce offerings during the COVID-19 crisis. Fast ... Kevin Keating at PKG
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