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How Digital Printing Has Revolutionized the CPG Packaging Industry How Digital Printing Has Revolutionized the CPG Packaging Industry It’s fair to say that digital printing has revolutionized CPG packaging. An entire industry benefited from the time and cost savings associated with ... Kevin Keating at PKG
New Sustainability Study Reveals Consumer's Views on Packaging New Sustainability Study Reveals Consumer's Views on Packaging Like the rest of the business world this year, CPG packaging is in the throes of big change. Global consulting firm McKinsey tracked some of these ... Kevin Keating at PKG
What Are Some of the Megatrends in Packaging Beyond COVID-19? What Are Some of the Megatrends in Packaging Beyond COVID-19? McKinsey recently released a study about the ongoing shifts in the packaging industry. Here are some of the trends that the research firm sees in the ... Kevin Keating at PKG
How Can Consumer Pressure Influence CPG Packaging Choices? How Can Consumer Pressure Influence CPG Packaging Choices? Your brand might have a particular marketing strategy that involves your packaging. But what if consumers aren't into it and voice their dislike? ... Kevin Keating at PKG
Mobile Friendly Package Images for E-commerce Mobile Friendly Package Images for E-commerce A picture is worth a thousand words, so CPG packing designers are trying to eliminate secondary information while making key graphical elements stand ... Kevin Keating at PKG
Exploring the Latest Material Trends in Flexible Packaging Exploring the Latest Material Trends in Flexible Packaging Flexible packaging will expand as a go-to design strategy in the coming years. The world is increasingly embracing sustainability in all things, ... Kevin Keating at PKG
Here's Why Stand-Up Pouches Are An Emerging Packaging Trend Here's Why Stand-Up Pouches Are An Emerging Packaging Trend When it comes to displaying your CPG product, stand-up pouches are revolutionary. Here is what you need to know about this type of packaging and how ... Kevin Keating at PKG
What Are the Pros and Cons of Using Piggyback Labels? What Are the Pros and Cons of Using Piggyback Labels? Kevin Keating at PKG
What to Do If a Packaging Error Forces a Recall What to Do If a Packaging Error Forces a Recall Around 400 products are recalled every year by the Consumer Product Safety Commission (CPSC). Food Safety magazine calls product recalls “the food ... Kevin Keating at PKG
5 Common Packaging Errors and How to Fix Them 5 Common Packaging Errors and How to Fix Them CPG packaging mistakes happen. In retrospect, it may be a humorous story to share at a party, but at the time, it's probably nothing to laugh about. ... Kevin Keating at PKG
Top 4 Green Packaging Trends to Watch in the Coming Year Top 4 Green Packaging Trends to Watch in the Coming Year Like many other industries, packaging companies are evolving. From packaging design to more efficient technologies, these businesses are continually ... Kevin Keating at PKG
Plastic Pollution in Oceans Set to Explode Over the Next Two Decades Plastic Pollution in Oceans Set to Explode Over the Next Two Decades Kevin Keating at PKG
What Would a Reusable Packaging Initiative Look Like for CPG Brands? What Would a Reusable Packaging Initiative Look Like for CPG Brands? One of the most significant changes in CPG packaging trends over the past decade is the growing demand from consumers to create sustainability in our ... Kevin Keating at PKG
Explore These Packaging Conferences (Many Virtual) for the Rest of 2020 Explore These Packaging Conferences (Many Virtual) for the Rest of 2020 Thanks to the COVID-19 pandemic, it’s been a rocky year for CPG packaging conferences—and any other on-site events for that matter. How the packing ... Kevin Keating at PKG
How Thermal Technology is Revolutionizing Product Labels How Thermal Technology is Revolutionizing Product Labels Thermal printing for CPG packaging is making a big splash. The technology is portable, and you can create higher quality packaging labels faster than ... Kevin Keating at PKG
What Are Some Best Practices When Designing Food Packaging for Children? What Are Some Best Practices When Designing Food Packaging for Children? While most parents are doing the buying, it would be a mistake to believe that children will not influence those purchases. And packaging certainly ... Kevin Keating at PKG
Plastic Bans: Turning a Threat Into an Opportunity Plastic Bans: Turning a Threat Into an Opportunity Kevin Keating at PKG
Learn How Shrink Packaging Can Boost Shelf Appeal Learn How Shrink Packaging Can Boost Shelf Appeal In the CPG world, packaging design is about so much more than keeping food fresh. Take shrinkwrapping as an example. Shrink film is a versatile way ... Kevin Keating at PKG
Is Sustainable Packaging Less of a Priority Thanks to COVID-19? Is Sustainable Packaging Less of a Priority Thanks to COVID-19? Some CPG brands are in survival mode due to supply chain limitations. Does this mean brands are less worried about sustainability? How has the ... Kevin Keating at PKG
Tamper-Evident Packages Are a Growing Trend Tamper-Evident Packages Are a Growing Trend Ever since the Tylenol murders of 1982, tamper proof packaging has been a staple of American CPG brands. From childproof caps to tamper-evident tape, ... Kevin Keating at PKG
The Psychology of Color in CPG Packaging The Psychology of Color in CPG Packaging It's common knowledge among marketers that the human brain reacts in different ways to different colors. Packaging design teams are well aware that ... Kevin Keating at PKG
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