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The Best Shape(s) for Your Product Packaging The Best Shape(s) for Your Product Packaging The shape of your packaging matters. It can grab the attention of consumers on store shelves and set your product apart from the rest. Kevin Keating at PKG
5 Top Examples of Edible Packaging 5 Top Examples of Edible Packaging Edible packaging is becoming popular in the food and beverage industry. This form of sustainable CPG packaging is typically made from plant-based ... Kevin Keating at PKG
Top Packaging Design Ideas for Electronics Top Packaging Design Ideas for Electronics The market for consumer electronics packaging is growing exponentially. Future Market Insights reports it was estimated at $22.2 billion in 2022 and ... Kevin Keating at PKG
Four Top Packaging Design Ideas for Food Products Four Top Packaging Design Ideas for Food Products Packaging design in the food and beverage industry is constantly evolving. Brands are searching for the right elements to keep food safe and fresh ... Kevin Keating at PKG
Sustainable Packaging Ideas That Protect Wildlife Sustainable Packaging Ideas That Protect Wildlife Consumers and brands alike are concerned about protecting the planet’s wildlife. Companies are seeking ways to use more sustainable CPG packaging to ... Kevin Keating at PKG
Eco-Friendly Packing Ideas for Keeping Vegan Consumers Smiling Eco-Friendly Packing Ideas for Keeping Vegan Consumers Smiling Vegans and veggie lovers make up a high percentage of consumers. According to Med Alert Help, the total number of vegans in the world as of January ... Kevin Keating at PKG
5 Ways to Spice Up Consumers' Unboxing Experiences 5 Ways to Spice Up Consumers' Unboxing Experiences Item unboxings have become popular experiences. Consumers enjoy watching videos of others removing CPG packaging and opening new products. According ... Kevin Keating at PKG
How to Implement Sustainable Packaging into Your Biggest Design Projects How to Implement Sustainable Packaging into Your Biggest Design Projects Sustainable packaging can be costly and complicated, especially for large designs and products. The key is to simplify the process where possible. ... Kevin Keating at PKG
4 Ideas for Bulk Packaging Design 4 Ideas for Bulk Packaging Design Packing a single item for shipment can be a straight-forward process, but packing several items in one box can be challenging. This is called bulk ... Kevin Keating at PKG
How to Expand Your Audience with Effective Packaging Design How to Expand Your Audience with Effective Packaging Design Effective packaging design is useful for many reasons. It speaks to consumers about the product inside and showcases the individuality of your brand. Kevin Keating at PKG
Why 2023 Could Be the Era of Sustainable Packaging Why 2023 Could Be the Era of Sustainable Packaging Brands are under more pressure to implement sustainable CPG packaging. Per KW-Ecoplus, 68% of brands have publicly announced their intent to maintain ... Kevin Keating at PKG
Can Great Packaging Design Trump the Importance or Appeal of a Product? Can Great Packaging Design Trump the Importance or Appeal of a Product? Packaging design is often more important than the product itself. It’s the first impression consumers have of your product and sometimes your brand. Kevin Keating at PKG
How to Convey Multiple Messages Through Your Packaging How to Convey Multiple Messages Through Your Packaging Consumers make important buying decisions based on product messaging. If your product targets different markets, you will need to convey this in your ... Kevin Keating at PKG
How Inflation Affects the Packaging Design Industry How Inflation Affects the Packaging Design Industry Inflation affects every part of a product from manufacturing to sales. High supply chain costs and shortages of materials create obstacles in ... Kevin Keating at PKG
How to Keep Your Packaging Design Fresh During a Recession How to Keep Your Packaging Design Fresh During a Recession A recession puts your finances and business at risk. All costs are impacted, including those associated with your product and its packaging. Kevin Keating at PKG
How Packaging Design Has Changed in the Last Decade How Packaging Design Has Changed in the Last Decade The packaging industry is constantly evolving to meet the needs of consumers. This means adopting new packaging design trends that promote growth. Kevin Keating at PKG
Packaging Design Trends That Could Last Into 2023 Packaging Design Trends That Could Last Into 2023 CPG packaging helps you connect with consumers while sharing your brand message. Knowing which packaging design trends work is crucial to remaining ... Kevin Keating at PKG
Sustainable Packaging: How Much Does It Really Cost? Sustainable Packaging: How Much Does It Really Cost? The demand for sustainable CPG packaging is increasing. Per PR Newswire, the global market for environmentally friendly packaging could be worth ... Kevin Keating at PKG
Looks and Logos: 6 Dos and Don'ts to Properly Establish Both Looks and Logos: 6 Dos and Don'ts to Properly Establish Both The right packaging design requires a balance between what you should and should not include. Your logo and the appearance of your CPG packaging will ... Kevin Keating at PKG
5 Tips for Startups Looking to Create Their First Product Packages 5 Tips for Startups Looking to Create Their First Product Packages When starting out, you may want to throw everything into your packaging design. This can be tempting when you look at the different ways other ... Kevin Keating at PKG
4 Examples of Failed Packaging Design 4 Examples of Failed Packaging Design Not all packaging designs have done well for the products or brands they represent. Here are a few examples of designs that have not led to positive ... Kevin Keating at PKG
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