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How Packaging Design Has Changed in the Last Decade How Packaging Design Has Changed in the Last Decade The packaging industry is constantly evolving to meet the needs of consumers. This means adopting new packaging design trends that promote growth. Kevin Keating at PKG
Packaging Design Trends That Could Last Into 2023 Packaging Design Trends That Could Last Into 2023 CPG packaging helps you connect with consumers while sharing your brand message. Knowing which packaging design trends work is crucial to remaining ... Kevin Keating at PKG
How to Simplify the Message Your Packaging Conveys How to Simplify the Message Your Packaging Conveys There is value in the right packaging design. As Catalpha reports, 74% of consumers said communicating information about potential harmful ... Kevin Keating at PKG
Sustainable Packaging: How Much Does It Really Cost? Sustainable Packaging: How Much Does It Really Cost? The demand for sustainable CPG packaging is increasing. Per PR Newswire, the global market for environmentally friendly packaging could be worth ... Kevin Keating at PKG
5 Eco-Friendly Straw Options for CPG Brands 5 Eco-Friendly Straw Options for CPG Brands Plastic straws have become a controversial topic. Though they represent only a fraction of daily plastic use and pollution, one study shows enough ... Kevin Keating at PKG
How Can CPG Brands Reduce Waste Through Packaging? How Can CPG Brands Reduce Waste Through Packaging? Today’s consumers are concerned with sustainability. They make purchasing decisions based on whether a brand’s values align with theirs. Kevin Keating at PKG
How Your CPG Brand's Packaging Can Integrate With Smartphones How Your CPG Brand's Packaging Can Integrate With Smartphones Many brands use QR codes that enable shoppers to engage with the product directly. This provides valuable opportunities for companies to gather ... Kevin Keating at PKG
How Are Packaging Companies Dealing With a Global Supply Squeeze? How Are Packaging Companies Dealing With a Global Supply Squeeze? The demand for CPG products has soared over the past several years. More customers are shopping online than ever before, which increases the need for ... Kevin Keating at PKG
CPG Packaging Trends to Watch in 2022 CPG Packaging Trends to Watch in 2022 The right CPG packaging design enhances the shopper experience. It delivers a positive sales message by prompting consumers to buy the product based ... Kevin Keating at PKG
Sustainable Packaging Strategies for CPG Brands Sustainable Packaging Strategies for CPG Brands Sustainability is no longer just an idea CPG brands should try. It has become a must-have for companies to ensure a safer, cleaner environment. Kevin Keating at PKG
Front of Package Labeling and Why CPG Brands Should Care Front of Package Labeling and Why CPG Brands Should Care Many brands are placing nutritional information on the front of their product packaging. Though this is voluntary, this data can make or break the ... Kevin Keating at PKG
How Your CPG Brand Can Successfully Navigate Environmental Regulations How Your CPG Brand Can Successfully Navigate Environmental Regulations Sustainable CPG packaging has long been a concern for many consumers. They want materials they can easily recycle, like paper, wood, and even glass. Kevin Keating at PKG
Is Black the Right Color to Use in Your CPG Packaging? Is Black the Right Color to Use in Your CPG Packaging? The color black is often used to make a bold statement. It can appear to make products look sleeker and more professional. Kevin Keating at PKG
Post Consumer Recycled Materials And CPG Brands Post Consumer Recycled Materials And CPG Brands What Are Post Consumer Recycled Materials? Post-consumer recycled materials (PCR) are the materials consumers recycle. This phrase refers to anything ... Kevin Keating at PKG
Here are Some Packaging Conferences to Put on Your Calendar for the 2nd Half of 2021 Here are Some Packaging Conferences to Put on Your Calendar for the 2nd Half of 2021 The United States packaging industry will experience a lot of change over the next several years. Experts predict a compound annual growth rate ... Kevin Keating at PKG
How Does Countertop Display Packaging Influence CPG Sales? How Does Countertop Display Packaging Influence CPG Sales? Many shoppers make impulse purchases while standing in line at the checkout counter. The CPG packaging used for the items on display can influence ... Kevin Keating at PKG
New Solutions Deliver Food Transparency Across the CPG Supply Chain New Solutions Deliver Food Transparency Across the CPG Supply Chain Consumers want to know what is in their CPG products. They depend on reading labels to find out, but how accurate is this information? Kevin Keating at PKG
What Are Some of the Biggest CPG Subscription Packaging Trends? What Are Some of the Biggest CPG Subscription Packaging Trends? More people are subscribing to services to have CPG products sent directly to their homes. This convenient method of receiving goods continues to ... Kevin Keating at PKG
HPP Labeling Rules for Juice Brands HPP Labeling Rules for Juice Brands High-pressure products (HPP) juice is considered a specialized product. Because of this, the verbiage you use on your labels is essential. Kevin Keating at PKG
Simple Ways CPG Brand Can Lower Packaging Costs Simple Ways CPG Brand Can Lower Packaging Costs Your CPG packaging should stand out and be effective. It should add value without eroding cost margins. Kevin Keating at PKG
Avoid These 6 Design Mistakes With Your Packaging Avoid These 6 Design Mistakes With Your Packaging Your product might be incredible, but poor CPG packaging could doom your business before consumers have a chance to try it. Here are some of the most ... Kevin Keating at PKG
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