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Innovative Packaging Ideas for Products in 2023
Packaging leaves a lasting impression about your brand. It helps define who you are as a company, and it can tell consumers a lot about you and your ...
Kevin Keating at PKG
How Packaging Design Will Change Over the Next 10 Years
CPG packaging trends are constantly evolving. As a brand, you should be aware of these changes as you keep up with market predictions.
Kevin Keating at PKG
Environmentally Conscious Packaging Trends in 2023
More consumers are looking for eco-friendly packaging that takes Earth's fragile nature into account. Per PDI Technologies, 66% of consumers living ...
Kevin Keating at PKG
Eco-Friendly Packing Ideas for Keeping Vegan Consumers Smiling
Vegans and veggie lovers make up a high percentage of consumers. According to Med Alert Help, the total number of vegans in the world as of January ...
Kevin Keating at PKG
5 Tips for Startups Looking to Create Their First Product Packages
When starting out, you may want to throw everything into your packaging design. This can be tempting when you look at the different ways other ...
Kevin Keating at PKG
How to IMMEDIATELY Bring Attention to Your Product with Effective Packaging Design
72% of consumers say packaging design influences their purchasing decisions.
Kevin Keating at PKG
How to Appeal to Younger Audiences with Your Packaging
56% of consumers are drawn to a product by a recognizable logo on the packaging. 53% say bright colors attract their attention.
Kevin Keating at PKG
Limiting Use of Plastics to Create Environmentally Friendly Packaging
The commitment from many brands to reduce plastic CPG packaging couldn’t have come at a better time. National Geographic suggests 91% of plastic is ...
Kevin Keating at PKG
5 Brands That Have Utilized the Most Effective Packaging Designs
Packaging design can influence consumers when making product choices. Around 50% of consumers are willing to pay more for products packaged in ...
Kevin Keating at PKG
How to Make Your Packaging as Effective as Possible Using the Least Materials
Benefits of Effective Packaging Effective packaging houses your product and attracts customers. It's an important opportunity to connect with ...
Kevin Keating at PKG
What is Minimalist Packaging Design and Is It Right for Your CPG Brand?
A minimalist packaging design grabs the attention of consumers because of its understated properties. It isn’t as busy as other CPG packaging. It ...
Kevin Keating at PKG
5 Eco-Friendly Straw Options for CPG Brands
Plastic straws have become a controversial topic. Though they represent only a fraction of daily plastic use and pollution, one study shows enough ...
Kevin Keating at PKG
Is Reusable or Recyclable CPG Packaging a Better Option?
Sustainable packaging is extremely important to CPG customers. Reusable and recyclable packaging are two options that help reduce waste. Depending on ...
Kevin Keating at PKG
PepsiCo Has Set Some Aggressive Packaging Sustainability Goals
PepsiCo has given hope to many of its customers by setting aggressive sustainability goals. The aim is to use more environmentally friendly CPG ...
Kevin Keating at PKG
The Options for Reusable Packaging
There is a high demand for sustainable CPG packaging. Consumers are basing buying decisions on which materials are used.
Kevin Keating at PKG
How Can CPG Brands Reduce Waste Through Packaging?
Today’s consumers are concerned with sustainability. They make purchasing decisions based on whether a brand’s values align with theirs.
Kevin Keating at PKG
Are Paper Bottles a Practical and Sustainable Option for CPG Brands?
Companies like Coca-Cola and Absolut are testing paper bottles. New innovations are breaking barriers that make CPG packaging more sustainable, so it ...
Kevin Keating at PKG
Sustainable Packaging Strategies for CPG Brands
Sustainability is no longer just an idea CPG brands should try. It has become a must-have for companies to ensure a safer, cleaner environment.
Kevin Keating at PKG
What is the "EPR for Packaging" Movement and How Could It Impact Your CPG Brand?
The Extended Producer Responsibility (EPR) movement mandates that business owners pay fees related to the type and quantity of packaging they use for ...
Kevin Keating at PKG
Here's What You Need to Know About Compostable Packaging
Many customers prefer purchasing CPG products from companies that use compostable packaging. The market for compostable materials is growing ...
Kevin Keating at PKG
How Can Cannabis Packaging Be More Sustainable?
Of all the industries planning to go green, cannabis should be at the top. Sustainable packaging is just as important as sustainable products.
Kevin Keating at PKG
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