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Consumer First Insights
food packaging
How Can CPG Brands Reduce Waste Through Packaging?
Today’s consumers are concerned with sustainability. They make purchasing decisions based on whether a brand’s values align with theirs.
Kevin Keating at PKG
Here are Some Packaging Conferences to Put on Your Calendar for the 1st Half of 2022
Packaging conferences are the perfect networking opportunity for CPG brands. They provide many ways to connect with other professionals in your ...
Kevin Keating at PKG
Here's What You Need to Know About Compostable Packaging
Many customers prefer purchasing CPG products from companies that use compostable packaging. The market for compostable materials is growing ...
Kevin Keating at PKG
Five Examples of Some of the Most Innovative Packaging Materials
Using sustainable CPG packaging materials is now more important than ever. As more consumers become environmentally conscious, businesses strive to ...
Kevin Keating at PKG
Warnings About Food Packaging That Can Contain Allergens
As a CPG brand, you know how important it is to take allergies into consideration when planning new products. Packaging is another aspect of equal ...
Kevin Keating at PKG
New Solutions Deliver Food Transparency Across the CPG Supply Chain
Consumers want to know what is in their CPG products. They depend on reading labels to find out, but how accurate is this information?
Kevin Keating at PKG
HPP Labeling Rules for Juice Brands
High-pressure products (HPP) juice is considered a specialized product. Because of this, the verbiage you use on your labels is essential.
Kevin Keating at PKG
How Have Food Allergies Impacted CPG Packaging Strategies?
The number of food allergies among children and adults has skyrocketed. This must be taken into account when creating CPG packaging and labeling ...
Kevin Keating at PKG
Packaging Trends in Pet Food Production
Consumers spend millions each year on pet food. Packaging can determine which products sell better than others.
Kevin Keating at PKG
Packaging Can Inform Consumers of Plant Based Meat Products
One of the fastest-growing CPG design trends is related to plant-based meat packaging. In the past year or so, more than 40% of Americans tried ...
Kevin Keating at PKG
How to Keep Up With FDA Nutrition Label Changes
There are good news and bad news in FDA labeling requirements for 2021. First, labeling requirements haven’t changed drastically in two decades, ...
Kevin Keating at PKG
Learn How Shrink Packaging Can Boost Shelf Appeal
In the CPG world, packaging design is about so much more than keeping food fresh. Take shrinkwrapping as an example. Shrink film is a versatile way ...
Kevin Keating at PKG
Top 6 Beverage Packaging Developments Over the Past Year
How innovative can CPG packaging design really get with the product is a beverage? It turns out there’s a lot of innovation going on in beverage ...
Kevin Keating at PKG
What Does the Future Hold for Vacuum Packaging Products?
Globally, vacuum packaging is on the upswing. As a category of CPG packaging, vacuum storage models are expected to grow by an estimated CAGR of more ...
Kevin Keating at PKG
The Global Tube Packaging Industry is Expanding
Kevin Keating at PKG
How Can Your Brand Make a Positive Impact With Packaging?
Your packaging design matters. It’s a reflection of your brand standards as well as a way for you to move items from production to store shelf to a ...
Kevin Keating at PKG
The Feasibility of Using Seaweed As Packaging Material
If you need more proof that companies and consumers are concerned about the environment, consider the push for seaweed packing. Making plastic waste ...
Kevin Keating at PKG
What the Food & Beverage Packaging Innovation Report Says About Packaging Innovation
Consumer preference is driving innovation, and nowhere is it more prevalent than in the world of packaging design. Packaging innovation is at the ...
Kevin Keating at PKG
CPG Packaging Trends for 2020
CPG packaging trends are changing as fast as the digital technology that creates our products. From Internet-connected to green packaging that ...
Kevin Keating at PKG
The Top Food and Beverage Packaging Trends for 2020
It used to be that CPG brands used packaging to drive consumer decisions at the retail shelf. Now, however, it is consumers who are largely driving ...
Kevin Keating at PKG
A Quick Guide to Banding in Food Packaging Design
Banding – not to be confused with branding – is an element of food packaging design that makes a lot of sense. It’s basically what it sounds like: ...
Kevin Keating at PKG
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