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The FPA Has Announced Its Top Innovators of 2018 The FPA Has Announced Its Top Innovators of 2018 The first week of March, the FPA announced its 2019 Flexible Packaging Achievement Award Winners at a ceremony in Scottsdale, Arizona. Of the 140 ... Kevin Keating at PKG
PepsiCo Takes Strong Stance on Sustainable Packaging -- Will Other Brands Follow Suit? PepsiCo Takes Strong Stance on Sustainable Packaging -- Will Other Brands Follow Suit? Beverage giant PepsoCo, Inc. plans to use 25% recycled content in its plastic packaging by 2025. Furthermore, it wants all its global packaging to be ... Kevin Keating at PKG
How the Right Packaging Can Extend Your Product's Reach How the Right Packaging Can Extend Your Product's Reach Massive growth in the e-commerce space has meant that product packaging must serve more functions than ever before. Kevin Keating at PKG
Exploring the Rise of Flexible Packaging Exploring the Rise of Flexible Packaging Consumer demands have expanded beyond products themselves to encompass the packaging that surrounds those products. Kevin Keating at PKG
7 Packaging Best Practices for CPG Brands Moving Toward E-Commerce 7 Packaging Best Practices for CPG Brands Moving Toward E-Commerce If you’re old enough, you remember cultural phenomena like having milk delivered to your house by a milkman. Kevin Keating at PKG
What's Behind the Growth of Aseptic Food Packaging? What's Behind the Growth of Aseptic Food Packaging? Aseptic packaging is a specialized manufacturing process. It is a technique where food, beverages, pharmaceutical products, cosmetic products, or ... Kevin Keating at PKG
Frito-Lay Takes Personalized Packaging to a New Level with Snackable Notes Frito-Lay Takes Personalized Packaging to a New Level with Snackable Notes Consumer packaging—including food packaging—has always been a sort of “canvas.” From the earliest days of consumer packaged goods, brands learned ... Kevin Keating at PKG
An In-Depth Look at a New Plastic Alternative An In-Depth Look at a New Plastic Alternative There is no doubt that plastics deliver many benefits in the food and beverage sector, but they have drawbacks. Ninety-five percent of plastic ... Kevin Keating at PKG
Interest in Tamper-Evident Packaging is Growing: Here's Why Interest in Tamper-Evident Packaging is Growing: Here's Why The first time that tamper-evident packaging became a national safety issue was after the Chicago Tylenol murders in 1982, when seven people died in ... Kevin Keating at PKG
A Guide to Choosing the Right Packaging Materials A Guide to Choosing the Right Packaging Materials Your choice of packaging material for your CPG products should never be an afterthought. Kevin Keating at PKG
Can a Better Tactile Experience Boost Product Sales? Can a Better Tactile Experience Boost Product Sales? Packaging design is the number one tool that brands use to sell their products directly from the store shelves. It can tell a story in many different ... Kevin Keating at PKG
Why Color Matters in Food Packaging Design Why Color Matters in Food Packaging Design Most of us believe ourselves to be unmoved by the subtle psychological cues in the packaging of the things we buy, choosing products solely based on ... Kevin Keating at PKG
5 Best Practices for Consumer-Centric Package Design 5 Best Practices for Consumer-Centric Package Design Consumer-centric package design seems so obvious as to not need stating. Yet it wasn’t that long ago that consumers simply had to accept products ... Kevin Keating at PKG
Colorants and Additives in Food Packaging Design Colorants and Additives in Food Packaging Design Everyone knows that food packaging designs influence consumer behavior. With the majority of purchase decisions being made at the store, lack of ... Kevin Keating at PKG
Appealing to the Emotional Shopper with Consumer-Centric Package Design Appealing to the Emotional Shopper with Consumer-Centric Package Design Successful packaging design consists of both art and science. The packaging must contain the product safely and effectively and be usable to the ... Kevin Keating at PKG
Consumer Demand for Clean Label Moves Food Packagers to Re-Assess Strategy Consumer Demand for Clean Label Moves Food Packagers to Re-Assess Strategy Most Americans have not assimilated the official term of “clean labeling,” but they definitely have preferences when it comes to what they see on ... Kevin Keating at PKG
Top Food Packaging Design Trends for 2018 Top Food Packaging Design Trends for 2018 Consumer attitudes toward packaging can appear to be contradictory, and this presents challenges to brands. For example, while people understand and ... Kevin Keating at PKG
Food Safety and Packaging Design: Key Considerations for Food Brands Food Safety and Packaging Design: Key Considerations for Food Brands The demands on food packaging design seem almost endless. First and foremost, packaging must protect the product inside, but much more is required. ... Kevin Keating at PKG
Key Considerations for Retail-Ready Packaging for the Food Industry Key Considerations for Retail-Ready Packaging for the Food Industry Retail-ready packaging, or RRP, does not refer to the product packaging, but to the secondary packaging that retailers or online fulfillment ... Kevin Keating at PKG
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